Sixties rock legend RAY DAVIES has an alter ego he blames for all his past indiscretions. The 61-year-old credits 'MAX' with helping him escape his shyness, particularly onstage - but also blames him for all his regrets, notably his attempt to reform THE KINKS in the late 1970s/early 1980s for financial reasons. Davies says, "He brings out the showman in me, that relentless, inappropriate behaviour, that embarrassing person. "It's been Max all along. I hate him."
But we love him!