According to this press release at Yahoo!, Elvis is doing well in wine business:
According to a leading wine industry magazine, Elvis Presley, the King of Rock and Roll®, is fast becoming a monarch of the grape. In its latest issue, Wine Business Monthly magazine named Graceland® Cellars one of the hottest small wine brands of the year. The winery launched the first-ever vintages of Jailhouse Red Merlot, The King Cabernet Sauvignon and Blue Suede Chardonnay in 2004 and quickly established retail distribution in 40 states. A special 4,000 case holiday release of Blue Christmas Cabernet Sauvignon sold out within days last November.
So there, France!